News

11th May 2022

Digital Marketing Skills Course

Some places still remain on the ‘Complete Digital Marketing Programme’ (6 sessions), offered by LEO Clare, starting on May 17, 2022.  This high quality, heavily subsidised training programme is offered to participants at a cost of €60. It is aimed at beginner to intermediate  level, for those who want to leverage social media platforms to market their business or service.

Understanding how to market your business online has become vitally important for every business owner. Many people attend an individual course on SEO or Facebook but then struggle to see how it all fits together. This course however is designed to give you a comprehensive overview of digital marketing – it explains the major strands in detail and explains how they all fit together.

This course covers two big topics – website marketing and social media marketing.

In weeks 1-2 the focus is on website marketing and looks at how to plan and brief a website, how to drive traffic to your site from Google (SEO) and how to turn the traffic into more web enquiries and sales.

In weeks 3-6 we focus on social media marketing including, how to make your own marketing videos, Facebook marketing/advertising, Instagram marketing and Twitter marketing.

It will explain how all the key aspects of website marketing and social media marketing fit together and how you can use digital marketing to increase your sales.

Who is this suitable for?

Someone thinking of setting up a new business or creating a new website.
Owners of established businesses who want to understand how to grow their online presence and sales.

Those involved in marketing a business and who want to improve their digital marketing skills.
This programme is not for digital marketing trainers/consultants or website designers.

Course Methodology

Each workshop is a 3 hour LIVE online session which you can attend from your home or office using a PC / MAC / Smartphone or tablet (you will need to be able to hear sound either through speakers or headphones but you do not need a webcam). Please note that the larger the screen you use the better the experience will be.

How does it work?

Click on this link to watch a video which explains how the online course works

https://themarketingcrowd.ie/video-overview-of-the-zoom-course/

This course will be delivered by Evan Mangan of The Marketing Crowd

Dates: May 17th, 24th,  June 7th, 14th, 21st, 28th (Tuesdays)

To book your place at €60 see: https://www.localenterprise.ie/Clare/Training-Events/Online-Bookings/Digital-Marketing-6-Week-Programme-17th-May-2022.html

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