Bank of Ireland has invested €5m into a new Financial Wellbeing programme for its customers.
Central to the programme is a new financial wellbeing website offering a financial healthcheck facility. https://personalbanking.bankofireland.com/financial-wellbeing/
The new website is part of a wider programme initiated by the bank aimed at helping as many as 200,000 of its customers manage their money and plan for the future.
Details about the new programme were highlighted at an event hosted by Ennis Chamber on May 22, featuring guest speaker Owen Clifford, Sector Head, Bank of Ireland.
It was explained that the programme has been designed to support the financial capability, literacy and confidence of Bank of Ireland’s customers.
Financial wellbeing is defined as a person’s ability to confidentially manage money and plan for the future, regardless of how much money they have. Through its new programme Bank of Ireland want to help consumers take more control of their daily finances and support better financial decision-making for themselves, their families, and their businesses.
With 1.7 million personal and 200,000 business customers Bank of Ireland has an extensive reach and with that a real prospect of improving the financial wellbeing of a significant proportion of the national population.
To find out more or to complete the Financial Wellbeing Healthcheck visit: https://personalbanking.bankofireland.com/financial-wellbeing/